Our team will be happy to advise you and help you find the right gear for your personal needs.
Held
The Held range offers everything riders need: from made-to-measure leather suits and functional textile clothing to perfectly fitting gloves and boots, high-quality helmets, clever luggage systems, stylish accessories and innovative safety technologies.
Our aim: to make your riding experience, both every day and in your free time, even more comfortable, safer and more exciting – with maximum protection and pure riding fun.
Alpinestars
Alpinestars Inc. is an Italian company headquartered in Asolo (Veneto) that specialises in motorsport and extreme sports clothing as well as streetwear.
At Held Center Landau we offer airbags, helmets, leather suits, boots, motocross clothing, lifestyle and accessories from the Italian manufacturer .
Cardo Systems
Communication system for limitless communication!
Cardo Systems, Inc., headquartered in Pittsburgh, PA (USA), is the global market leader in Bluetooth® communication systems for motorcycle and other protective helmets. With the launch of the scala rider® Bluetooth headset series in 2004, Cardo created a new product category that had not existed until then!
FOX
Fox Racing specialises in motocross clothing as well as streetwear, sunglasses, shoes and backpacks, mainly from the sports and skate scene. In the motocross world, Fox Racing is the most popular clothing brand. The company also makes winter clothing as well as mountain bike and surf products.
FREY daytona
daytona® motorcycle boots stand for top quality worldwide – handmade in Germany by Frey since 1957. More than 120 individual parts go into boots that deliver perfect protection, comfort and durability. It’s no coincidence that daytona® has been voted “Best Brand” 20 years in a row.
HJC
Since 1971, HJC has specialised exclusively in manufacturing motorcycle helmets. The combination of innovative ideas, state-of-the-art production methods and sensible pricing is the reason for the South Korean company’s worldwide success. HJC’s lasting goal is to supply riders around the world with high-quality, safe, comfortable and great-value helmets.
NOLAN
Nolan helmets – Italian quality and innovation since 1972. Whether full-face, modular or open-face: every Nolan is developed and produced in Italy, with a focus on safety, comfort and cutting-edge design. No wonder professionals and hobby riders worldwide trust Nolan.
RideLink
The Frankfurt start-up was founded by Stephan Kaufmann in 2019 to give motorcycling a digital home. The company’s two guiding principles are “You’ll never ride alone” and “Never stop getting better”.
“You’ll never ride alone” refers to the RideLink community, group rides and the eCall function, while “Never stop getting better” refers to the analysis of your own rides, including lean angle and speed, and to the company’s own drive to keep developing.
All products are constantly being developed and improved to give riders maximum functionality in the best possible quality. The product portfolio includes the RideLink Connect App, the WingMan, the WingMan Pro, and the TireGuard. Bei all diesen Produkten steht die Verbindung zwischen Bikern untereinander, sowie zwischen Biker und Bike im Fokus.
SHOEI
When it comes to top helmets with the highest quality and the best safety standards, the name SHOEI inevitably comes up. SHOEI has been developing motorcycle helmets to the highest possible standards since 1960. Since then, the SHOEI name has been known worldwide for its outstanding products.
SCHUBERTH
SCHUBERTH is committed to one goal: offering the very best that head protection technology can achieve. From motorcycling and Formula 1 to occupational safety and firefighting: in every field, SCHUBERTH offers protective helmets of the highest quality.
SENA
SENA Technologies, Inc., headquartered in Irvine, California (USA), is one of the world’s leading providers of Bluetooth® communication systems for motorcycle and other helmet applications. Since its founding in 1998, SENA has been developing innovative solutions for smart, connected communication and, with its high-quality headsets, cameras and mesh intercom systems, has become an established name in the industry.
Shapeheart
Shapeheart offers a patented magnetic system that lets you take your smartphone with you wherever you go. Thanks to the removable magnetic case, the smartphone is easy to carry.
SP CONNECT
SP CONNECT offers the world’s most versatile smartphone mounting system. The heart of the product line is the “Phone Case”, a protective, multifunctional case with an integrated mounting mechanism. Thanks to simple mounting and a secure locking system, there are no limits to how it can be used. There is also an extensive portfolio of sport-specific mounts, fixings, bike bags and bike lights.
SW-MOTECH
Premium motorcycle accessories for every tour
SW-Motech stands worldwide for high-quality, functional motorcycle accessories made in Germany. Whether luggage systems, crash protection, sat-nav mounts or ergonomic accessories – the company develops well-thought-out solutions for maximum safety and riding comfort. Robust, precise and perfectly matched to your bike: with SW-Motech you’re optimally equipped for every road, every adventure and every challenge.
TomTom
RIDE YOUR WAY
TomTom is one of the world’s leading providers of navigation systems and mapping products. Every day, many millions of people around the world rely on the products and services of the company, founded in the Netherlands in 1991. With the development of the Rider series, TomTom has focused specifically on the needs and demands of motorcyclists.
On more than 1.100 m² you’ll find the largest selection of motorcycle clothing, helmets and accessories far and wide.
Discover the complete Held Biker Fashion range and the strongest brands in the motorcycle world: Alpinestars, Fox, Daytona, SHOEI, HJC, NOLAN, Schuberth and many more.
In the Smartworld you’ll find the latest tech for your bike and your tours – whether GPS trackers from RideLink , Kommunikationssysteme von Cardo & SENA, phone mounts from Shapeheart & SP Connect or navigation solutions from TomTom.
In our lifestyle department you’ll find fashionable leisure looks and accessories.
Whether M.O.D, Ragwear, Icepeak, CMP or many other top labels – we offer a selection that combines comfort, quality and style. So you’re always well dressed, not only on your motorcycle but in everyday life too.
BRAUN BÜFFEL
The story behind the buffalo:
The love of leather doesn’t come from nowhere. For more than 130 years and now in the 4th generation, the leather craftsmen of BRAUN BÜFFEL have been working this fine material, stitch by stitch, with precision and passion. Their clean-lined designs express the full strength and finesse of leather. Clear shapes and straight lines make room for precious details, as befits a true “Made in Germany” creation. Perfectly thought-out functionality ensures that these beloved leather pieces become indispensable companions – for a long time.
Buena Vista
Buena Vista was founded in 2013 as a small company in Würzburg. Management, administration and logistics as well as design and product management are based at the company’s headquarters in Würzburg.
The label stands for individual style with a perfect fit, great attention to detail, innovative fabrics and good quality at fair prices.
Buena Vista is not only a retailer but also a manufacturer. All garments are its own patented designs.
Cabaia
Cabaia wants to make your everyday life extra special with its colourful, stylish, playful and above all super practical backpacks, travel bags, shoulder bags, belt bags, bobble hats, laptop bags, pencil cases, laptop sleeves, card holders and toiletry bags. Whether for everyday life, university, school, your next short trip, a long weekend in Mallorca or a longer journey: these clever accessories will stick with you through thick and thin.
CMP
Whether immersing yourself in nature or moving around the city: CMP offers a wide range of women’s, men’s and children’s clothing and sportswear with technical details and special features that guarantee maximum comfort! Striking lines and an eye for the latest trends give you energy and passion.
Elbsand
Since it was founded in 2018, the team has grown to 20 passionate people who live and love ELBSAND. At its Hamburg headquarters, the team keeps developing new ideas for your favourite pieces – mostly made in Europe. You’ll find them at retail partners in more than 1,000 stores in Germany, Switzerland, Austria, the Netherlands and Italy. And, of course, at renowned online retailers.
FOX
Fox Racing specialises in motocross clothing as well as streetwear, sunglasses, shoes and backpacks, mainly from the sports and skate scene. In the motocross world, Fox Racing is the most popular clothing brand. The company also makes winter clothing as well as mountain bike and surf products.
Icepeak
Icepeak offers functional sportswear in bold colours and youthful designs. The collection is inspired by global trends and the lifestyle of today. Icepeak’s target group is mainly young adults who are passionate about outdoor sports.
killtec
For more than 40 years, the family business killtec has been developing collections for sport and leisure with great passion and experience. Its headquarters in Buchholz in der Nordheide near Hamburg employ more than 128 people, focusing mainly on design, product development and product engineering. Administration and state-of-the-art logistics are also based here, as is an attractive shop offering killtec products in a particularly extensive and up-to-date selection.
McKINLEY
At 6,194 metres, Mount McKinley is not only the highest mountain in North America, it is above all impressive for its prominent location in the middle of Denali National Park. For many outdoor fans it is a dream destination – and it gave its name to the McKINLEY brand, because it stands for everything that makes the outdoors so fascinating: closeness to nature, adventure, freedom, independence and a very personal experience beyond everyday life.
M.O.D
M.O.D. stands for “Miracle of Denim” and is an international jeans and fashion brand for men and women. It is known for strikingly casual looks with unusual details and stands for authenticity, high quality and a perfect fit. With attention to detail and a passion for denim, M.O.D. offers fashion that impresses both in everyday life and in leisure time.
Ragwear
“The first in vegan Streetwear”
Ragwear deliberately avoids animal materials, because vegan production is possible without any loss of quality and promises cruelty-free and, in this case, stylish fashion. Treating people and animals fairly and with respect is a firm part of the brand philosophy.
Timezone
With a passion for fashion and years of experience, every piece – whether jeans, cargo pants, shorts, chinos, T-shirts, shirts, blouses or jackets – is developed in-house. Particular emphasis is placed on a perfect fit, elaborate workmanship and lovingly thought-out details.
The incomparable feel, comfortable materials and fashionable colours and washes make TIMEZONE’s denim and cotton products for women and men reliable companions in every situation. The TIMEZONE feel-good fit makes fashion fun. Dress up, don’t disguise!
Vanzetti
The basic label Vanzetti belongs to BGM, a company that has been producing trendy collections of the highest quality – made in Germany – for more than 30 years. The ready-to-wear label caters to customers for whom fashionable appeal and quality are equally important.
Write to us at sonthofen@held.deto reserve an airbag vest for your preferred period.
Enjoy your test ride and experience the feeling of safety an airbag vest provides.
Bring the airbag vest back after the agreed rental period.
If you decide to buy after renting, the rental fee will be credited.
For just €10 a day you can rent an airbag vest and test it on your own bike or on one of our rental motorcycles.
Our team will be happy to advise you and help you find the right gear for your personal needs.
On more than 1.100 m² you’ll find the largest selection of motorcycle clothing, helmets and accessories far and wide.
Discover the complete Held Biker Fashion range and the strongest brands in the motorcycle world: Alpinestars, Fox, Daytona, SHOEI, HJC, NOLAN, Schuberth and many more.
In the Smartworld you’ll find the latest tech for your bike and your tours – whether GPS trackers from RideLink , Kommunikationssysteme von Cardo & SENA, phone mounts from Shapeheart & SP Connect or navigation solutions from TomTom.
Held
The Held range offers everything riders need: from made-to-measure leather suits and functional textile clothing to perfectly fitting gloves and boots, high-quality helmets, clever luggage systems, stylish accessories and innovative safety technologies.
Our aim: to make your riding experience, both every day and in your free time, even more comfortable, safer and more exciting – with maximum protection and pure riding fun.
Alpinestars
Alpinestars Inc. is an Italian company headquartered in Asolo (Veneto) that specialises in motorsport and extreme sports clothing as well as streetwear.
At Held Center Landau we offer airbags, helmets, leather suits, boots, motocross clothing, lifestyle and accessories from the Italian manufacturer .
Cardo Systems
Communication system for limitless communication!
Cardo Systems, Inc., headquartered in Pittsburgh, PA (USA), is the global market leader in Bluetooth® communication systems for motorcycle and other protective helmets. With the launch of the scala rider® Bluetooth headset series in 2004, Cardo created a new product category that had not existed until then!
FOX
Fox Racing specialises in motocross clothing as well as streetwear, sunglasses, shoes and backpacks, mainly from the sports and skate scene. In the motocross world, Fox Racing is the most popular clothing brand. The company also makes winter clothing as well as mountain bike and surf products.
FREY daytona
daytona® motorcycle boots stand for top quality worldwide – handmade in Germany by Frey since 1957. More than 120 individual parts go into boots that deliver perfect protection, comfort and durability. It’s no coincidence that daytona® has been voted “Best Brand” 20 years in a row.
HJC
Since 1971, HJC has specialised exclusively in manufacturing motorcycle helmets. The combination of innovative ideas, state-of-the-art production methods and sensible pricing is the reason for the South Korean company’s worldwide success. HJC’s lasting goal is to supply riders around the world with high-quality, safe, comfortable and great-value helmets.
NOLAN
Nolan helmets – Italian quality and innovation since 1972. Whether full-face, modular or open-face: every Nolan is developed and produced in Italy, with a focus on safety, comfort and cutting-edge design. No wonder professionals and hobby riders worldwide trust Nolan.
RideLink
The Frankfurt start-up was founded by Stephan Kaufmann in 2019 to give motorcycling a digital home. The company’s two guiding principles are “You’ll never ride alone” and “Never stop getting better”.
“You’ll never ride alone” refers to the RideLink community, group rides and the eCall function, while “Never stop getting better” refers to the analysis of your own rides, including lean angle and speed, and to the company’s own drive to keep developing.
All products are constantly being developed and improved to give riders maximum functionality in the best possible quality. The product portfolio includes the RideLink Connect App, the WingMan, the WingMan Pro, and the TireGuard. Bei all diesen Produkten steht die Verbindung zwischen Bikern untereinander, sowie zwischen Biker und Bike im Fokus.
SHOEI
When it comes to top helmets with the highest quality and the best safety standards, the name SHOEI inevitably comes up. SHOEI has been developing motorcycle helmets to the highest possible standards since 1960. Since then, the SHOEI name has been known worldwide for its outstanding products.
SCHUBERTH
SCHUBERTH is committed to one goal: offering the very best that head protection technology can achieve. From motorcycling and Formula 1 to occupational safety and firefighting: in every field, SCHUBERTH offers protective helmets of the highest quality.
SENA
SENA Technologies, Inc., headquartered in Irvine, California (USA), is one of the world’s leading providers of Bluetooth® communication systems for motorcycle and other helmet applications. Since its founding in 1998, SENA has been developing innovative solutions for smart, connected communication and, with its high-quality headsets, cameras and mesh intercom systems, has become an established name in the industry.
Shapeheart
Shapeheart offers a patented magnetic system that lets you take your smartphone with you wherever you go. Thanks to the removable magnetic case, the smartphone is easy to carry.
SP CONNECT
SP CONNECT offers the world’s most versatile smartphone mounting system. The heart of the product line is the “Phone Case”, a protective, multifunctional case with an integrated mounting mechanism. Thanks to simple mounting and a secure locking system, there are no limits to how it can be used. There is also an extensive portfolio of sport-specific mounts, fixings, bike bags and bike lights.
SW-MOTECH
Premium motorcycle accessories for every tour
SW-Motech stands worldwide for high-quality, functional motorcycle accessories made in Germany. Whether luggage systems, crash protection, sat-nav mounts or ergonomic accessories – the company develops well-thought-out solutions for maximum safety and riding comfort. Robust, precise and perfectly matched to your bike: with SW-Motech you’re optimally equipped for every road, every adventure and every challenge.
TomTom
RIDE YOUR WAY
TomTom is one of the world’s leading providers of navigation systems and mapping products. Every day, many millions of people around the world rely on the products and services of the company, founded in the Netherlands in 1991. With the development of the Rider series, TomTom has focused specifically on the needs and demands of motorcyclists.
In our lifestyle department you’ll find fashionable leisure looks and accessories.
Whether M.O.D, Ragwear, Icepeak, CMP or many other top labels – we offer a selection that combines comfort, quality and style. So you’re always well dressed, not only on your motorcycle but in everyday life too.
BRAUN BÜFFEL
The story behind the buffalo:
The love of leather doesn’t come from nowhere. For more than 130 years and now in the 4th generation, the leather craftsmen of BRAUN BÜFFEL have been working this fine material, stitch by stitch, with precision and passion. Their clean-lined designs express the full strength and finesse of leather. Clear shapes and straight lines make room for precious details, as befits a true “Made in Germany” creation. Perfectly thought-out functionality ensures that these beloved leather pieces become indispensable companions – for a long time.
Buena Vista
Buena Vista was founded in 2013 as a small company in Würzburg. Management, administration and logistics as well as design and product management are based at the company’s headquarters in Würzburg.
The label stands for individual style with a perfect fit, great attention to detail, innovative fabrics and good quality at fair prices.
Buena Vista is not only a retailer but also a manufacturer. All garments are its own patented designs.
Cabaia
Cabaia wants to make your everyday life extra special with its colourful, stylish, playful and above all super practical backpacks, travel bags, shoulder bags, belt bags, bobble hats, laptop bags, pencil cases, laptop sleeves, card holders and toiletry bags. Whether for everyday life, university, school, your next short trip, a long weekend in Mallorca or a longer journey: these clever accessories will stick with you through thick and thin.
CMP
Whether immersing yourself in nature or moving around the city: CMP offers a wide range of women’s, men’s and children’s clothing and sportswear with technical details and special features that guarantee maximum comfort! Striking lines and an eye for the latest trends give you energy and passion.
Elbsand
Since it was founded in 2018, the team has grown to 20 passionate people who live and love ELBSAND. At its Hamburg headquarters, the team keeps developing new ideas for your favourite pieces – mostly made in Europe. You’ll find them at retail partners in more than 1,000 stores in Germany, Switzerland, Austria, the Netherlands and Italy. And, of course, at renowned online retailers.
FOX
Fox Racing specialises in motocross clothing as well as streetwear, sunglasses, shoes and backpacks, mainly from the sports and skate scene. In the motocross world, Fox Racing is the most popular clothing brand. The company also makes winter clothing as well as mountain bike and surf products.
Icepeak
Icepeak offers functional sportswear in bold colours and youthful designs. The collection is inspired by global trends and the lifestyle of today. Icepeak’s target group is mainly young adults who are passionate about outdoor sports.
killtec
For more than 40 years, the family business killtec has been developing collections for sport and leisure with great passion and experience. Its headquarters in Buchholz in der Nordheide near Hamburg employ more than 128 people, focusing mainly on design, product development and product engineering. Administration and state-of-the-art logistics are also based here, as is an attractive shop offering killtec products in a particularly extensive and up-to-date selection.
McKINLEY
At 6,194 metres, Mount McKinley is not only the highest mountain in North America, it is above all impressive for its prominent location in the middle of Denali National Park. For many outdoor fans it is a dream destination – and it gave its name to the McKINLEY brand, because it stands for everything that makes the outdoors so fascinating: closeness to nature, adventure, freedom, independence and a very personal experience beyond everyday life.
M.O.D
M.O.D. stands for “Miracle of Denim” and is an international jeans and fashion brand for men and women. It is known for strikingly casual looks with unusual details and stands for authenticity, high quality and a perfect fit. With attention to detail and a passion for denim, M.O.D. offers fashion that impresses both in everyday life and in leisure time.
Ragwear
“The first in vegan Streetwear”
Ragwear deliberately avoids animal materials, because vegan production is possible without any loss of quality and promises cruelty-free and, in this case, stylish fashion. Treating people and animals fairly and with respect is a firm part of the brand philosophy.
Timezone
With a passion for fashion and years of experience, every piece – whether jeans, cargo pants, shorts, chinos, T-shirts, shirts, blouses or jackets – is developed in-house. Particular emphasis is placed on a perfect fit, elaborate workmanship and lovingly thought-out details.
The incomparable feel, comfortable materials and fashionable colours and washes make TIMEZONE’s denim and cotton products for women and men reliable companions in every situation. The TIMEZONE feel-good fit makes fashion fun. Dress up, don’t disguise!
Vanzetti
The basic label Vanzetti belongs to BGM, a company that has been producing trendy collections of the highest quality – made in Germany – for more than 30 years. The ready-to-wear label caters to customers for whom fashionable appeal and quality are equally important.
For just €10 a day you can rent an airbag vest and test it on your own bike or on one of our rental motorcycles.
Write to us at sonthofen@held.deto reserve an airbag vest for your preferred period.
Enjoy your test ride and experience the feeling of safety an airbag vest provides.
Bring the airbag vest back after the agreed rental period.
If you decide to buy after renting, the rental fee will be credited.
You’ll also find all the information in the Held app
Or visit our social media channels
You’ll also find all the information in the Held app
Or visit our social media channels