Held Biker Fashion

Hell`s Kitchen

Hell´s Kitchen

100% chic recycled


If a caterpillar can become a butterfly and a piece of coal can become
a diamond, why a flat tire cannot become a wonderful thing?

The idea of Hell´s Kitchen is unique and bikers are fascinated.
A helmet coming from the streets and going back to them.

Recycled inner tubes get cleaned and cut in stripes to become
an individual helmet cover – signs and prints are maintained.

„Many kilometers on your head“ is the
slogan in Italy. A metaphor for future trips
of motorcycle riders and the past trips of
the inner tubes.

Each helmet is unique -  made in Italy

Distribution of Hell's Kitchen helmets just in Germany and Austria.